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Stories

Design as Devotion: Upasana’s Mantra for the Future

Read Upasana’s heartfelt design manifesto—where sustainability, spirituality, and social change converge. Discover how conscious fashion becomes an offering, a practice of love, and a catalyst for human unity rooted in...

Beauty is beyond body

At the core of Upasana lies it’s fundamental ethos of using fashion as a tool, to solve social and environmental issues.

Integral Design

Integral yoga is closer to what Gandhi once said, “My life is my message.”

Textiles at Upasana

Fashion as an industry today is synonymous with the need to know our cloth's origin and who made it. At Upasana, since our conception, we have been driven by the...

In search of an Identity

Auroville being a place of diversity, drew questions about identity, due to the contrasts in culture that existed. The search began with architecture. 

Helping hands

Uma Prajapati Haimavati who hails from Bihar, grew up in an atmosphere where gender-based discrimination was a familiar practice. 

Our Ikigai

Upasana’s logo has a story that is as powerful as her name. The red dot that is symbolic of Upasana, represents the bindi on an Indian woman’s forehead.

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